About

About Owners HQ

We have one goal: helping holiday home owners keep more of their rental income and take greater control of their bookings.

Who we are

A small team with big ambitions

We are an ultra-small, ultra-focussed, and independent team led by Darren Atkinson.

Darren’s background is in technology and Internet marketing, having built and operated a successful ecommerce business for the last 18 years. He’s also been involved in the holiday rental sector since 2009.

At Owners HQ we don’t have investors demanding unrealistic returns. We are fully self-funded, which allows us to run a profitable business without needing to take an ever-increasing slice of your rental income.

Darren Atkinson

Darren Atkinson

Founder

Our approach

Fair tools that don’t cost a fortune

We believe holiday rental owners deserve simple, fair tools that don’t cost a fortune. That’s why we built Owners HQ with outcome-based pricing — you only pay when you take bookings, and your fee is capped at £25.

No subscriptions. No per-property fees. No feature tiers. Every user gets every feature.

We use the latest technology to keep our costs low, and we pass those savings on to you. Our team may be small but we are efficient and focused on what matters.

1%

Per booking fee

£25

Maximum fee cap

£0

Subscription fees

0%

Guest fees

The future

This is just the beginning

Our booking and payment management tool is just the start. Over the longer term, we believe holiday home owners need to become more independent and take greater control over their properties and guests if they want to survive and thrive.

Our focus is on building the tools that will enable this.

Ready to see what we’ve built?

Explore our features or get started free. No credit card required.